Amazon Announces $5 Billion Investment in Querétaro as Part of Mexico’s Digital Transformation

Published 01/14/2025

During President Claudia Sheinbaum’s morning conference today, Amazon Web Services (AWS) announced a $5 billion investment in Mexico, focused on Querétaro. This initiative aligns with President Claudia Sheinbaum’s newly introduced Plan México aimed at attracting $277 billion in investments between 2025 and 2030. Amazon’s investment will contribute to creating a digital region in Mexico, bringing significant economic and technological benefits, including new jobs, infrastructure development, and workforce training.

A Digital Region in Querétaro

Amazon’s investment will establish a digital region in Querétaro, featuring advanced data centers and cloud computing infrastructure. This region will support a wide range of services, including medical analytics, video conferencing, and secure banking transactions. Paula Bellizia, Vice President of AWS for Latin America, emphasized Querétaro’s strategic advantages, such as its central location, robust infrastructure, and highly skilled workforce. These factors make it an ideal hub for this transformative project.

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Economic Impact

This $5 billion investment is expected to create an average of 7,000 jobs annually and contribute $10 billion to Mexico’s GDP over the next 15 years. The initiative also underscores Amazon’s commitment to developing local talent, with plans to train 400,000 Mexican workers in cloud-related skills, building on a foundation of 500,000 young professionals trained since 2017.

Plan México and Digital Innovation

Amazon’s investment aligns with the President’s vision of positioning Mexico among the world’s top ten economies. By focusing on key sectors such as information technology and energy, Plan México aims to foster long-term growth and innovation. Establishing a digital region in Querétaro is a significant step towards achieving this goal, ensuring Mexico remains a leader in digital transformation across Latin America.

Amazon’s Global Perspective

During the CEO Dialogue at the National Palace on January 14, Amazon executives, including Ruben Mugartegui, CEO of Amazon Mexico, and Shannon Kell, Vice President of Public Policy for the Americas, emphasized Mexico’s potential as a nearshoring destination and a leader in digital innovation. Amazon’s confidence in Mexico reflects its long-term strategy to invest in regions with strong talent pools and infrastructure capabilities.

Amazon’s $5 billion investment in Querétaro exemplifies Mexico’s growing prominence as a hub for digital innovation and economic growth. This announcement underscores the country’s ability to attract global players, fostering technological advancement, job creation, and skill development. Initiatives like Plan México and investments from industry leaders are shaping a bright future for Mexico in the digital era.

Interested in exploring the opportunities offered by Mexico’s thriving digital and technology sectors? Contact American Industries today to learn how we can help you establish operations and benefit from Mexico’s strategic location, skilled workforce, and growing infrastructure. Let us support your success in this dynamic market.

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