for Customers with Products Manufactured in Ciudad Juarez
Since 1932, Beaver Visitec, Inc. has been a market leader in the production of ophthalmic products and today is one of the fastest-growing and diversified businesses of its kind in the world. With headquarters in Massachusetts, United States sells its products in over 115 countries and has operations in the United States, England, China, Italy, Belgium, and Holland. In 2016, the company began looking to expand further by relocating manufacturing operations for its surgical blades and knives to Mexico.
With Beaver’s established operations, broad international experience, and knowledge through sister companies about operating in Mexico, its leadership had already decided that they wanted to set up in Ciudad Juarez due to its logistics advantages. It also wanted to start up as soon as possible and knew that a shelter provider in Mexico would facilitate this process and make it as easy and fast as possible.
The company found American Industries Group online, as well as other providers, and ultimately decided to partner with American Industries due to its transparent pricing model, high level of professionalism, responsiveness, ability to solve problems, and the fact that it is ISO certified. In addition, American Industries Group also took the time to visit Beaver’s leadership in its headquarters in Massachusetts, creating a personal connection and inspiring the trust needed to give Beaver peace of mind. In addition, through a business case analysis, Beaver was provided detailed cost models outlining the precise cost of manufacturing in Mexico, which showed significant savings compared to its operations in Massachusetts.
Due to the highly sensitive nature of Beaver’s clients’ work who use its products to perform precision eye surgery and procedures, it could not afford to make any errors in setting up operations and hiring the proper personnel that would affect quality. At the time in Ciudad Juarez, there was an issue with high turnover in many manufacturing plants, and American Industries showed its knowledge of the area and labor market by offering a variety of possible solutions, including bringing personnel from outside of the city if Beaver was unable to find or retain the right people in the area.
Fortunately, Beaver also understood this and hired, trained, and retained its personnel by offering wages above market rates and excellent benefits packages. By offering higher wages, it created a stable labor environment that allowed them to save on training and avoid the quality issues that come with this.
Today, though a new equity partner has acquired Beaver, the company has still decided to continue partnering with American Industries under its shelter program. This decision speaks for itself and is clear proof of the benefits, savings, and ease for international companies in Mexico of working with American Industries Group for nearshore and offshore manufacturing in Mexico in a variety of industries, including the rapidly-growing sector of medical devices manufacturing.
By Alberto Villarreal | Board Member Executive | American Industries Group®
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